Meet the AI Agents in Dynamics 365 Sales

UG Expert Heidi Neuhauser uses a “sales safari” metaphor to explore the AI agents for Dynamics 365 Sales and understand the role of each, categorized as main players and the support squad.

Key Takeaways

  • Main players: The sales qualification agent is described like a detective who qualifies leads effectively. The sales opportunity agent is the strategist who spots deal risks early and notifies sales reps to fix issues. Although still in preview, the sales close agent can be applied to provide follow-ups and identify objections to get open opportunities ready to close.
  • Support squad: The sales research agent is the go-to for answers, as it can answer any question the sales team has by looking at the data. The sales agent in Microsoft 365 Copilot focuses on important details and pulls from Microsoft 365 apps to provide necessary information that’s not in the Dataverse on CRM. The recommended actions agent (still in preview) provides prioritized next steps based on Dataverse records. AI-powered data enrichment agent enriches CRM profiles using AI, handling messy data to provide cleaner information.
  • Working together: The collaborative nature of these agents helps sales reps close deals faster, qualify leads more quickly, and enrich data.

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