How to Apply AI to Your Business, Boost Customer Outcomes
In episode 57 of the “Inside Dynamics Communities” podcast, Ryan Gonzales, Senior Sales Director of Dynamics Communities and Summit NA, and Pam Misialek, Community Director of Dynamics Communities and Summit NA, welcome Hector Negron, Founder and Chief Transformation Officer, Optimus Business Transformation. The three discuss how to envision and apply AI to your business, how artificial intelligence improves customer outcomes, and real-world examples of AI’s impact on business processes.
This episode is sponsored by Community Summit North America, the largest independent gathering of the Microsoft Business Applications ecosystem, taking place Oct. 13-17, 2024, in San Antonio, Texas. Register today to connect with thousands of users across the Microsoft business applications ecosystem at the for user, by user event.
Key Takeaways
- Overview: Optimus Business Transformation has been digitally transforming customers since its inception, with a focus on specific verticals and autonomous solutions. Hector emphasizes that AI, though now a popular term, has been around for a while, similar to how the cloud was previously known as SaaS or “hosting.”
- How to envision AI in your company: Hector explains that AI encompasses many things, and Microsoft Copilot is essentially its version of ChatGPT. Microsoft has invested significantly more in AI compared to competitors like IBM, Oracle, and SAP. More specifically, Copilot can be divided into two main categories: a chat feature for answering questions in CRM and Business Central, and analytics for drilling down into data. While still in its early stages, Microsoft’s AI technology is ahead of others, offering various AI-driven solutions on the Azure platform.
- Using AI to improve customer outcomes: Hector explains that the company’s booth at Summit NA 2024 will be AI-driven, featuring various AI solutions and raffling AR devices. He also shares examples of how AI has significantly improved customer outcomes, such as enhancing sales, reducing spoilage, and optimizing inventory management with Dynamics 365.
- Real-world AI applications: Hector explains that AI for process automation is crucial due to demographic shifts, with more people retiring than entering the job market. Automation, including AI-driven bots, helps increase productivity and efficiency, as demonstrated by a customer who significantly reduced their data entry workforce while improving accuracy and speed.
- Optimus at Summit NA: Optimus Business Transformation will be at Booth #407 at Community Summit North America 2024, with AI bot demonstrations, Copilot and Dynamics 365 demos, and espresso.
