Vertex Hosts Professional Headshot Experience for Captive Audience Interactions at Summit NA

In this Community Summit North America update,Ā Giuseppe Ianni, VP, Community Director, Attendees & Activations,Ā chats with Debra Pfundstein, Global Principal Partnership Management, Microsoft Practice, Vertex, about the professional headshot booth at Community Summit North America.

Agents & Copilots are defining the future of Dynamics, CRM, Power Platform, Azure, Fabric, and more. Register for Community Summit NA 2025, running October 19-23 in Orlando, FL, to explore and discover what this means to you.

Key Takeaways

  • Boost personal branding: One thing that’s relevant for Summit NA attendees is “getting out there and giving everyone your personal branding and putting that face forward,” Debra notes. Attendees will also be able to sign up in advance for personalized demos to better understand what Vertex’s solution can do for their business. “We’re really excited to have that high-quality headshot opportunity for all of our attendees and, at the same time, talk a little bit about our product and how our personal solutions and branding solutions can help our partners and customers.”
  • At the booth: Vertex is hoping for a captive audience at Summit NA. The company will have a strong staff presence at both of its booths to ensure that anyone who has questions about their product or wants to engage more has the opportunity. “It’s a great opportunity to have those one-to-one conversations with folks as they’re waiting in line to figure out exactly what they want to accomplish,” she says.
  • ERP perspectives: As someone is looking to improve their ERP solution with a new digital solution or going from a homegrown to a more aligned system, Debra explains that it’s common for people to think about what the product can do while Vertex looks at it from an ISV lens, for instance. They help look at it from a good to better to best scenario of how Microsoft envisions their solutions. It’s important to look at it as part of the decision-making process.
  • Customer connections: Vertex is thrilled to be on both sides of Community Summit to hear from customers and help them understand they’re not just an enterprise company. The skillset, knowledge, understanding, and commitment they’ve made in the space have enabled them to grow through Vertex’s product, which is now available to them. Attendees can connect with Vertex at its booth #607 as well as at the professional headshot booth #2307.

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