Optimizing Financial Performance with AI, Automation Innovation

In episode 54 of the “Inside Dynamics Communities” podcast, Ryan Gonzales, Senior Sales Director of Dynamics Communities and Summit NA, and Pam Misialek, Community Director of Dynamics Communities and Summit NA, are joined by Matt Pitcher, Product Director, Accounts Payable, Serrala, to discuss the company’s presence at Community Summit NA 2024 and share customer use cases.

This episode is sponsored by Community Summit North America, the largest independent gathering of the Microsoft Business Applications ecosystem, taking place Oct. 13-17, 2024, in San Antonio, Texas. Register today to connect with thousands of users across the Microsoft business applications ecosystem at the for user, by user event.

Key Takeaways

  • Overview: Seralla is an organization that optimizes working capital processes, resulting in lower operational costs and higher cash inflows by automating AR, AP, payments, and cash management treasury processes. With four years of experience in financial automation, Seralla is a global organization dedicated to enabling best-in-class financial performance.
  • Customer success stories: Matt shares a customer use case. In both the pharmaceutical and manufacturing industries, the main pain points for these customers were capture, PO matching, AI-based account coding, and approval workflows. By leveraging AI-powered intelligent document processing, these organizations achieved better capture accuracy, reducing manual work, and improving overall straight-through processing for AP, including efficient PO matching and automated account coding. Additionally, integrating with tools like Microsoft Teams streamlined the approval process, making it easier for business users to approve invoices without needing to navigate technical ERPs.
  • AI-drive approach: Serrala has recently introduced an exciting new feature that leverages AI technology. Historically, many features were rules-based, requiring significant initial setup to optimize automation. However, with this new AI-driven approach, you can achieve automation with much less setup effort.
  • Seralla at Summit NA: Serrala will be at Booth #1644 at Community Summit NA. The company offers a comprehensive suite for the entire CFO office, including AP, AR, payments, and treasury management, providing better transparency and visibility. Further, the company supports all areas, helping with cash application solutions, match rates, outstanding bills, and optimizing AP teams. Stop by Booth #1644 to learn more!

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