COVID-19 was a shock to our collective systems. Industries and business functions that were previously reticent to change had no choice but to adopt new systems in the global shift to remote work. Although 2020 threw certainty out the window, there’s one prediction for the next ten years we can confidently make: for better or worse, the post-sale experience in B2B will be entirely digital. Here in this whitepaper is a preview at what you can expect the B2B purchasing experience will look like in ten years’ time.
